XREALITY ACADEMY

Scope of Work

UX/UI Design

Visual Design

UX Research

About the Project

UX designers aspire to expand their roles beyond traditional web/mobile design. The extended reality (XR) market is rapidly increasing, creating a high demand for designers with specialized skills. This gives designers an opportunity to increase their salary by pivoting into a role designing XR applications.

However, current educational resources do not provide the material and resources needed for designers to learn how to specialize in XR. An Ed-Tech company, XReality Academy, approached us to design an online learning platform for designers to learn XR through a problem- solving training and design-driven environment.

Challenge

How can we provide an approachable, flexible way for UX designers to learn how to design in XR?

Solution

Design a learning management platform for XReality Academy that provides self-paced courses, 1-1 mentorship, and a social community to support designers pivoting into a career in XR design.

Research · Design · Test

User Research

We started by conducted 1-1 user interviews with 4 prospective students to understand their motivations uncover any pain points they have experienced with online learning.

Competitive Analysis

Next, we conducted competitive research against four direct competitors in the XR education market. XReality Academy stands out against competitors as the only platform that is self-paced, mentor-lead, and on a monthly subscription model, allowing students flexibility.

Personas

When creating our personas, we wanted to dive into our research and authentically represent our client’s prospective students, their needs, and pain points.

User Journey

Information Architecture

Before diving into design, we constructed the website sitemap and user flows for course enrollment and mentor scheduling.

Research · Design · Test

Early Wireframe Exploration

Visual Design

To represent creativity and self-knowledge, we decided on the color purple. We created a design system to facilitate consistent design standards for the website and learning management system. Our typography, icons, and buttons were created to emphasize ease of usability and efficiency.

Logo Design

High-Fidelity Wireframes

Research · Design · Test

High-Fidelity Wireframes

Final Design

Conclusion

Our design process was curated to maximize efficiency in usability for XReality Academy’s potential students and make the learning process easier. The deliverables presented showcases foundational steps we took to create a platform for our client so they could address the needs of their prospective students.

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Oculus

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Starshine Mobile AR App