Responsive Web Design Direction
Based on the mobile-first principle, we created the mobile version of the website first since 90% of our users browse our website through mobile. In order to give our users a great experience of visiting our website. We designed the website based on mobile then adapt to the desktop version.
Target Audience: 35+ years old – people who are aware of their health.
Pain Points: People who are struggling with their health don’t know that what they have been believing in the indicator of a healthy life – BMI (Body Mass Indicator) has been proven wrong now. Instead, BFI (Body Fact Indicator) is now proven to be the right way to go.
Core Value of Stayhealthy: We believe by creating a visually compelling responsive website is the best way to educate people about BFI (Body Fact Indicator).